"Our goal, our mission, our partnerships, exist from one basic and fundamental truth: there is inequality, lack of understanding and most importantly lack of appreciation of this diverse, underserved, very large community.

"The population of people with disabilities is the most diverse consumer group in the world, including all ages, ethnicities, income levels, gender, and purchasing habits. This diverse group has over $1 trillion in purchasing power, and their consumer patterns reward corporations that offer good service and relevant products. Within corporate America, disability issues have traditionally fallen into "philanthropic" activities, or more recently, have been added onto existing diversity initiatives. As a result, huge market opportunities have been missed."

"Businesses have the most natural power to effect the most change. As they begin to finally see the disability space as a viable and untapped market, not as a charity assignment, we'll see many more opportunities."

"The quickest way to social change is through businesses and customers both benefitting. It is essential we help businesses and industries to recognize this market and incorporate products, services, and opportunities that fit our needs."